Why should you be taking responsibility for your 404 errors?

by Jason Diehl on November 18, 2009 · 4 comments

in Setting Up Wordpress, Wordpress Theme Tips

404 error

If you’ve been online for very long you’ve probably clicked at least one link or visited some page that resulted in a 404 error.  I even went and asked a friend of mine, who is probably the most internet illiterate person I know, about 404 errors.  She immediately responded with oh yeah 404 I see that pop up sometimes, it means the page can’t be found or something right?  I just go back or leave immediately and try to find what I need elsewhere.

This is part of the problem I see everywhere.  When I do see a 404, the majority of the time, I usually notice that the error page is blaming me for going to a page that no longer exists.  And probably more than 90% of the time all I did to get there was click a link from some other website.  So how exactly is it my fault again?

Are you blaming your visitors for getting a 404 error?  And more importantly is it really their fault?  And even if it is their fault, is it better to take the blame and help them move to a page that does exist, or just go ahead and leave a default error page up and loose that visitor to the rest of the internet?

Personally, I feel responsible for all 404 errors that someone might get on my site.  The time the visitor might have clicked a link from Google that no longer exists.  Maybe they clicked a link from another blog where the other blogger typed the link wrong.

I should have been redirecting any pages I deleted to a suitable replacement.  Or I should be watching for incoming links to my site and if they are wrong redirecting them to appropriate pages.  The idea is that I feel I should be as proactive as possible to prevent 404 errors when possible, and when I fail to do so it is my fault.

There of course are some 404 errors that you can never find or be proactive to take care of, such as a visitor manually typing an address on your pages and ending up at a 404.  But even in this case I don’t want to just blame them and loose a visitor.  Instead I’d rather accept the blame and try to help that person the best I can to move into a legitimate page on my site.

So what are your thoughts?  Most people over look this area of their site, and maybe it’s not a huge issue, but when fine tuning your site it is something often overlooked.  How would you better your 404 error page?

Related posts:

  1. Fix your Wordpress 404 error page
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About The Author: Hi, I'm Jason Diehl and I write Wordpress Master to help bloggers get started in building a successful online blog using Wordpress. Prior to writing on this blog I spent over 4 years working for a Web Hosting provider helping many website owners one on one with their needs to build their sites. To learn more about this website and me visit About Wordpress Master.

{ 3 comments… read them below or add one }

lovie November 24, 2009 at 11:59 am

Thank you for sharing; good article. Question How can I better optimitize my website?
lovie

Reply

Jason Diehl November 24, 2009 at 8:06 pm

That’s a really great question, but a really big answer. I’ll work on a series of articles to go over different aspects that you can optimize your Wordpress website.

Reply

Rajesh Kanuri November 28, 2009 at 4:34 am

nice article.. Optimizing 404 is must for every blogger as it irritates the end user..

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Fix your Wordpress 404 error page
December 28, 2009 at 11:42 pm


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